Welcome to Wetsuits Ready! At wetsuitsready.com, we’re not just about quality surf gear – we’re committed to protecting your personal data with the same care we’d expect for our own. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our online store.

1. Who We Are

Wetsuits Ready is a global surf gear retailer based in Australia, serving wave enthusiasts worldwide (excluding some Asian and remote regions). Our headquarters are located at 50 Thule Drive, PEEP HILL, AU 5374.

2. Information We Collect

When you shop with us or browse our site, we may collect:

  • Personal Details: Name, email, shipping/billing address, phone number when you create an account or checkout
  • Payment Information: Credit card details (processed securely via encryption), PayPal email (we never store full payment details)
  • Surf Preferences: Product views, purchase history, wishlist items to personalize your experience
  • Technical Data: IP address, browser type, device information for security and site optimization
  • Communication Records: Emails to [email protected], live chat transcripts, and service requests

3. How We Use Your Information

Like a well-fitted wetsuit, we use your data only where it fits properly:

  • Process orders and ship your surf gear worldwide
  • Provide customer support (typically before the next tide change!)
  • Improve our website and product offerings based on surfer behavior
  • Send order confirmations and shipping updates (no wave of spam – promise)
  • Prevent fraud and ensure transaction security with SSL encryption
  • Comply with Australian and international tax/customs regulations

4. Data Sharing & Disclosure

We respect your privacy like we respect the lineup – only essential sharing:

  • Payment Processors: Secure partners like Visa, MasterCard, JCB, and PayPal to complete transactions
  • Shipping Carriers: Necessary address/contact details to deliver your gear
  • Legal Requirements: When required by Australian law or international customs authorities
  • Service Providers: Trusted companies helping with website operations (under strict confidentiality)

We never sell your data to third-party marketers.

5. International Data Transfers

Since we serve surfers globally (with some regional exceptions), your data may be transferred outside Australia. Rest assured, we implement safeguards like:

  • Standard contractual clauses with international partners
  • Data minimization principles
  • Military-grade encryption during transfers

6. Data Security

We protect your information like a 5mm wetsuit in icy waters:

  • Industry-standard SSL encryption for all transactions
  • Regular security audits and vulnerability testing
  • Limited employee access to sensitive data
  • Secure payment processing that never stores full card details

7. Your Rights

You control your data like you control your board:

  • Access: Request a copy of your personal data
  • Correction: Update inaccurate information
  • Deletion: Ask us to erase your data (where legally permitted)
  • Opt-Out: Unsubscribe from marketing emails (transactional messages still sent)
  • Complaints: Contact us at [email protected] or Australian privacy authorities

8. Cookies & Tracking

Our site uses cookies – not the edible kind, but small digital markers that:

  • Remember your login and shopping cart between sessions
  • Analyze site traffic to improve performance
  • Enable personalized product recommendations
  • Support targeted advertising (you can opt-out via browser settings)

We also use tools like Google Analytics to understand how surfers use our site.

9. Policy Updates

We may update this policy as our business evolves – significant changes will be announced on our homepage. Continued use of our site constitutes acceptance.

10. Contact Us

For privacy questions or to exercise your rights, contact our surf-savvy team:

Email: [email protected]
Mail: Privacy Officer, Wetsuits Ready, 50 Thule Drive, PEEP HILL, AU 5374

Now that the formalities are covered – back to chasing those perfect waves!

– The Wetsuits Ready Crew